Ole Petter Wullum
Ole's design philosophy revolves around creating emotionally driven contemporary designs that exhibit a significant degree of minimalism and approachability. His aim is to develop new, soft-spoken, and minimal objects that can effortlessly blend into daily life, serving not only as functional objects but also as aesthetic expressions of Nordic culture.
His design process primarily focuses on the systematic and intuitive search for the solution “where everything comes together in a balanced and effortless whole”.
With this, he means that he considers both function and aesthetics when designing a product, as he believes that a balance of functionality and warmth is necessary to create a sustainable result that survives short-term trends.